Archive for October 17, 2010

MSNBC: Lean Forward… Or Not.

Posted: October 17, 2010 in News, Politics

My friend Bill Mulligan has pointed out on more than one occasion that the real talent in political advertising and whatnot is no longer in the ranks of the Professional Politicos but rather in the rank and file bloggers  out there as more often than not he sees much more intelligently laid out plans and ideas expressed on the fly by some bloggers than he sees in action on the national stage. Can’t say that I disagree with him most of the time either.

Well, I don’t know if the ranks of the blogging community are also loaded with teams of brilliant ad men, but they can’t be worse than MSNBC’s paid staff. MSNBC, in its constant strive to re-brand itself in some way, shape or form, has gone from being the self professed fastest growing news network to the place for politics in the last few years.  Neither one of those really worked too well as catch phrases so they’ve gone to the well one more time and come up with…

Lean Forward!

No, really, that’s it.

Lean Forward, MSNBC? Lean Forward?!? That’s the best that you could come up with?

Seriously MSNBC, if this is the best that your people can come up with you need to give them a swift kick in the pants just before the door hits them in the @$$ on their way out. It’s bad enough that you only barely qualify as a news network as it is, but, jeez,  are you actually trying to get people to laugh at you? If so- Mission accomplished.